Beauty Industry

L’Oréal Taps Cody Simpson as Brand Ambassador

The Australian singer and professional swimmer will star in the brand’s Men Expert skincare campaign.

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By: Charlie Sternberg

Associate Editor

Australian singer and professional swimmer Cody Simpson is the new face of L’Oréal Paris, fronting the cosmetics brand’s Men Expert skincare campaign.
 
Other recent ambassadors at L’Oréal Paris include Kendall Jenner and Thuso Mbedu.
 
Simpson posted on Instagram: “Being a swimmer in the chlorine for hours a day, I’m glad I have @lorealparis to keep my skin hydrated. Stoked to be in their Men Expert campaign for the new L’Oréal Paris Power Age Serum and Moisturizer. It’s full of hyaluronic acid for long-lasting hydration.”

More L’Oréal News

L’Oréal recently won a legal battle against a proposed class action lawsuit accusing the company of tricking American shoppers into paying more for its beauty products by making them believe they were made in France.

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